In the age of iPhones, Slack notifications, and burritos delivered to our door, we all long for adventure. Call it unplugging, or #vanlife. But as it turns out, escaping the grind of the 9 to 5 is big business unto itself.
For the past five years, Airstream–yes, the 86-year-old company that makes those gleaming aluminum trailers–has celebrated a new golden age of growth. With sales up 218% over that time, the company has been operating at full production capacity, building 110 trailers a week for months; it’s now expanding to a 750,000-square-foot production facility in its home town of Jackson Center, Ohio, which will open in 2019. Already a hit with millennials who want to work on the road, the company is releasing two smaller, lower-cost models to continue wooing these younger customers, and looking to partner with designers and companies that can help it evolve.
Image: https://www.fastcompany.com
