The generation cohort born 1997 to present is set to play an increasingly bigger role in the economy. This fast-rising generation, dubbed Generation Z or Gen Z, will make up 40% of consumers by 2020, warranting special attention from small businesses and entrepreneurs looking to future-proof their businesses. According to an insightful infographic commissioned by ranking site RaveReviews.org and developed by Nowsourcing, Gen Z has an attitude toward finances unlike the Millennials generation immediately preceding it, or any other generation before that.
Image: https://smallbiztrends.com
