According to PwC’s 22nd Annual Global CEO Survey, just 40% of technology leaders said they were ‘very confident’ in their organisation’s revenue growth potential over the next 12 months. We also asked tech CEOs about their longer-term prospects for revenue growth between now and 2021.
Their confidence was at the lowest level recorded in the past five years. The challenges tech companies face arguably are greater, and more complex, than any the industry has come up against recently, in part because some of them go to the heart of their relationships with their customers—indeed, to the question of how seriously they take their consumer and business customers’ concerns about privacy and data safeguards.
