Now that the number of websites on the Internet worldwide approaches two billion, how do you expect anyone to find yours? Equally important, if someone does find your site, your content must stand out above all similar sites, to keep visitors engaged, close a sale, and get customers to return. I have found that publishing a regular blog can give you an edge in making all this happen.
Most business owners already believe they have the best offering, but based on my experience as a new business advisor, I find that a great solution is necessary, but not sufficient, to build a great business. Marketing is a critical element these days, and it can take many forms.
