Eleven years ago, Charles Morgan retired from the rat race after suffering a bruising fight with the board of Acxiom Corp., a billion-dollar database marketing company of which he had been chairman and CEO for 33 years. He was content to be an investor in a mobile telecom startup, but found himself taking over when the business struggled.
Morgan wrote about his startup adventures in his new book, Now What: The Biography of a (Finally) Successful Startup. He joined the Knowledge@Wharton radio show on SiriusXM recently to share the business insights he gleaned from rescuing First Orion. (Listen to the podcast at the top of the page.)
