New Zealand telco Spark has created Bluetooth-enabled smart rugby ball to help families achieve a healthy balance of screen time and active playtime.
According to Spark, the motivation behind creating the smart rugby ball stems from the understanding that Kiwi children are facing a struggle to find balance with technology in their lives.
The prototype product, which is created in partnership with Gilbert Rugby, Nakatomi, child psychologist Dr. Emma Woodward and Colenso BBDO, is currently under trial by local families.
Image: https://www.thedrum.com - From video.