If you are a venture capitalist, you are almost certainly a man. But you would do well to know that your best chance to outperform the market is to invest your money in a company led by a woman.
That rule of thumb – cherchez la femme – would radically simplify complicated VC investment decisions. Yet, because men make up 91% of the VC industry’s executive ranks, the bottom-line performance of women-led companies has been chronically overlooked.