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Founded by Rich Bendis

Kevin Jorgeson COREY RICH

On the clear and cool afternoon of January 14, 2015, Kevin Jorgeson and Tommy Caldwell summited the Dawn Wall, after 19 days and 3,000 feet of vertical climbing on the face of El Captain. In doing so, they made history by completing the most challenging big wall climb ever attempted in human history.

What does climbing a massive wall in Yosemite have to do with running a startup? More than you might think.

Image: Kevin Jorgeson - COREY RICH