The major players in crowdfunding include Indiegogo and Kickstarter. Crowdfunding is the process of raising money for your business or project (often referred to as a “side hustle”) from individuals, who are known as the crowd.
Crowdfunding is an absolutely massive industry. The global crowdfunding market was calculated to be at $14.2 billion in 2019 and is determined to reach $28.8 billion by 2025.
While there are multiple crowdfunding platforms, I did the research and chose Indiegogo as the crowdfunding platform that I wanted to use. As you read this, I have an active crowdfunding campaign on Indiegogo, so I’m able to share some of my experience here.
