Digital technology is changing the way people live, do business and travel. Transformative digital technologies and innovation have opened up new opportunities for tourism businesses to compete in global markets.
With this development, we now have the term “digital tourism”, which refers to how we use digital tools to organise, manage and even enjoy the travel experience. In this regard, digital tourism deploys tools of digital transformation to change how we travel and how the sector itself operates.
Image: https://www.premiumtimesng.com