As I was working with a client to develop her social media strategy, she mentioned that she has realized that relationship building is really a business practice. This is someone who was under the misconception that networking is about gathering business cards. She didn’t realize that networking is really about building and maintaining relationships with other business people. As we got her more involved with LinkedIn, she started reconnecting with people she had lost contact with over time–and she was really enjoying the rediscovery. She started to understand the real value that relationships play in business.
To read the full, original article click on this link: 3 Deadly Sins of Building Business Relationships
Author: Diane Helbig
