LONDON (Reuters) - Dyson, best known for its revolutionary bagless vacuum cleaners, will enable customers to test its hairdryers, straighteners and stylers from the comfort of their home through virtual reality.
The Dyson Demo VR has been built with the same visualisation and simulation technology used by the British firm’s engineers to prototype, test and develop new products and software.
James Dyson, company founder and chief engineer, said VR was a way to improve people’s understanding of Dyson products.
