The two billion teenagers and young adults born after 1995 that we call Generation Z have been described as many things. They’re seen as uncompromising, not swayed by political or marketing tricks, but also supporters of “cancel culture” — the public and vocal shutting down of speech perceived as problematic. They’re at once entrepreneurial, educated, perceptive and sensitive — sometimes bordering on fragile — and they value authenticity, transparency and radical inclusivity.
As a young millennial investor, I often wonder how this new generation is going to shake up venture capital and the startup ecosystem. Gen Zers have cancelled mainstream consumer brands before; could large institutional investors be the next victims?
