The name you choose says a lot about your brand. It can tell potential customers who you are. It should be simple, yet intriguing. And your name needs to allow continuous growth, expansion and evolution.
Because words have meaning and names have power, your name should be memorable and impactful. It should draw people in and make them want to learn more about your brand. It should tell a story that creates an instant emotional response in people - so make sure it's a positive one.
