The vivid blue color of a new brand of Dutch soda doesn’t come from food coloring: The startup making the product, called Ful, makes the drink with spirulina, a blue-green algae that gives the soda more of a nutritional punch than the standard carbonated beverage. The company wants to use the product to make algae a more popular ingredient in order to help shrink the carbon footprint of the food system.
Image: Photo: courtesy Ful
