I’m not going to scold you. Well, not much.
If I’m being honest, I have no high horse to climb on. How do you think I discovered these five business-killing mistakes? By making them.
My career as an entrepreneur started with a little moxie and a lot of beginner’s luck. I was 14 living in rural Pennsylvania. The smartphone era was just kicking off, and the best smartphones were made in Europe. Somehow I got a European wholesaler to give me an agreement as a reseller. I imported sophisticated phones for $300 or so a pop and sold them with a 20-30% markup on eBay. Watch out Bill Gates, or so I thought.