INNOVATORS and start-ups are often so enthusiastic about their great ideas that they forge ahead with their business without taking time to protect their intellectual property (IP), according to Dr Alwyn Bernard Dippenaar, a Senior Associate and Patent Attorney at KISCH IP. Attorneys.
The patent attorney said this could result in costly battles and losses in future. “Entrepreneurs and business owners often fail to ensure that their business structure has the necessary legal and administrative foundation to survive the challenges often experienced by successful ventures.”