According to TechCrunch, tech giant Google has acquired 'Alter' – an artificial intelligence (AI) Avatar startup – for about $100 million USD with an intention to amp up its content game and compete with TikTok.
Alter is a platform that employs AI tools to help social media brands and users to express their virtual identity and now it has been acquired by Google. According to several media reports, Google had acquired Alter, an AI Avatar Startup, two months back. However, they have not released any official statement regarding the same yet.