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Elderly man seated at a table thinking 2022 12 16 12 35 23 utcMaybe your introverted personality played a part in your decision to start your own business. Perhaps you enjoy hiding behind a laptop instead of having to give scary presentations in front of dozens of colleagues.

But, alas, everyone is talking about how vital it is to build a personal brand these days — and that doesn't sound like a very introverted thing to do.