When entrepreneurs go looking for investors, most call on independent venture capital firms. But there’s another place companies can seek investment capital: major corporations.
Many big companies have venture arms that invest in growing small companies. Corporate members of the National Venture Capital Association include such well-known names as General Motors, Kaiser Permanente, Citigroup, Dow Chemical, Johnson & Johnson, Nike, Microsoft, Google, Intel, and Adobe.
In recent years, the proportion of corporate venture capital has shrunk slightly, relative to all venture investments. A PricewaterhouseCoopers/National Venture Capital Association/MoneyTree report on Corporate Venture Capital from 1995 to 2009 showed corporate VC peaked at 16 percent of all venture capital investment in 2000 but shrank to 7.4 percent in 2009. In these uncertain economic times, companies have grown more cautious about investing in startups.
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Author: Carol Tice
