The idea for this post, and in fact the idea of applying lean startup thinking to raising money came from a conversation I had with entrepreneur turned angel investor Sean Glass a week or two back. Sean said he wasn’t going to get round to writing a post on the topic, and so I said I would give it a go.
Those of you who are familiar with Steve Blank’s and Eric Ries’ work on the advantages of being clear about your product and market hypotheses and then minimising the time/resource to test those hypotheses will already have worked out where I am going with this – it makes sense to take the same approach to raising money. In fact, the process of raising money has many parallels with selling a product to consumers or businesses – it is just that the product is equity in your company and your customers are angels and VCs.
To read the full, original article click on this link: Applying lean startup thinking to raising money « The Equity Kicker
Author: Nic Brisbourne
